1 thought on “The competitive characteristics and main competition methods of the jewelry market”
Ruth
Jewelry market competition is the basic feature of the market economy. Under the conditions of the market economy, the enterprise starts from their respective interests to achieve better production and sales conditions and more market resources . Through competition, the survival of the fittest of the enterprise is achieved, and the optimization configuration of the production factors will be achieved. The main form of jewelry market competition : 1, n competition. 2, Non -price competition : It is a competition that is made through products differentiation . The method of competition in the market can be diverse. For example, there are products quality competition , The advertising marketing competition, price competition, product style and color variety competition competition Wait, this is usually the market competition strategy . extension information: The jewelry market competition competition strategy : 1, high -quality competition strategy high -quality competitive strategy refers The competition method is to commit to establish a high -quality corporate image at , and hopes to surpass competitors with high quality in the competition. 2, The low -cost competition strategy low -cost competitive strategy refers to the company with low cost as the main competition, trying to enable themselves to occupy an advantage in other companies in terms of cost. The key to implementing The key to low -cost strategy is to play the role of The scale economy , the production scale expands and the output increases, and the unit products fixed cost This drop. 3, different advantages competition strategy In the company to show some unique means of competition, and hopes to occupy an advantage in comparison with competitors, forming a differential strategy of differential advantages 4 , The concentration advantage competition strategy The concentration advantage competition strategy requires enterprises to dedicate to one or a few Consumer groups provide services to strive to achieve competitive advantages in the local market.
Jewelry market competition is the basic feature of the market economy. Under the conditions of the market economy, the enterprise starts from their respective interests to achieve better production and sales conditions and more
market resources
. Through competition, the survival of the fittest of the enterprise is achieved, and the optimization configuration of the production factors will be achieved.
The main form of jewelry market competition
:
1,
n competition.
2,
Non -price competition
: It is a competition that is made through
products differentiation
.
The method of competition in the market can be diverse. For example, there are products
quality competition
,
The advertising marketing
competition, price competition, product style and color variety competition competition Wait, this is usually the
market competition strategy
.
extension information:
The jewelry market competition
competition strategy
:
1, high -quality competition strategy
high -quality competitive strategy refers The competition method is to commit
to establish a high -quality corporate image at
, and hopes to surpass competitors with high quality in the competition.
2,
The low -cost competition strategy
low -cost competitive strategy refers to the company with low cost as the main competition, trying to enable themselves to occupy an advantage in other companies in terms of cost. The key to implementing
The key to low -cost strategy
is to play the role of
The scale economy
, the production scale expands and the output increases, and the
unit products
fixed cost
This drop.
3, different advantages competition strategy
In the company to show some unique means of competition, and hopes to occupy an advantage in comparison with competitors, forming a differential strategy of differential advantages
4 ,
The concentration advantage competition strategy
The concentration advantage competition strategy requires enterprises to dedicate to one or a few
Consumer groups
provide services to strive to achieve competitive advantages in the local market.